Is Burn Boot Camp right for you?
Proven Scale
388 franchised locations across 40 states as of December 2025, with net unit growth of 19, 21, and 32 locations in 2023, 2024, and 2025 respectively.
Member Economics
Among 307 mature franchised outlets, median annual gross operating revenue reached $699,718 and median net operating income reached $109,155 in calendar 2025.
Multi-Unit Momentum
175 of 512 operators own more than one unit, representing 34 percent of the operator base and an average of 1.57 units per active operator.
About Burn Boot Camp
Burn Boot Camp is a fitness franchise founded in 2014 and headquartered in Cornelius, North Carolina. The concept operates group fitness boot camps that combine structured workouts, nutritional guidance, goal setting, and the proprietary Burn App. As of the end of 2025 the system included 395 locations, of which 388 were franchised.
Each Burn Boot Camp location runs from a 3,600 to 7,000 square foot facility and delivers coach-led group sessions focused on functional training. Franchisees sell affordable membership packages, provide one-on-one goal coaching, and offer virtual workouts through the Burn App. Optional revenue streams include an AFTERBURN smoothie bar and retail sales of branded apparel and nutritional supplements supplied by affiliate Burn Retail.
Burn Holdings, LLC is the ultimate parent of Kline Franchising, LLC following an internal reorganization in September 2025. It is a Delaware limited liability company that does not sell franchises or engage in any other business activities.
The business model
How a Burn Boot Camp territory actually makes money at the unit level.
Initial Franchise Fee
A $60,000 initial franchise fee is payable upon signing the Franchise Agreement.
Ongoing Fees
Franchisees pay a 6 percent royalty on gross revenues and contribute 2 percent of gross revenues to the System Brand Fund, which may increase to 3 percent. A technology fee currently runs $860 per month, not to exceed $1,500.
Investment Range
Total initial investment for a single unit is estimated between $291,450 and $678,030. The range covers leasehold improvements, equipment, technology, inventory, pre-opening payroll, grand opening marketing, insurance, professional fees, and three months of working capital.
Supply Chain Requirements
55 to 65 percent of establishment costs and 30 to 35 percent of ongoing purchases are source-restricted. Franchisees must buy apparel, nutritional supplements, the Burn App, certain equipment, and marketing materials from franchisor affiliates including Burn Retail, Burn On Demand, and Burn Media.
Territory Structure
Each franchisee receives a protected territory based on a 3-mile radius or the radius yielding 50,000 population. The territory prevents another Burn Boot Camp location but does not restrict franchisor online sales, national accounts, or alternative channels.
Financial Performance Representation
the financial-performance disclosure discloses 2025 results for 307 franchised outlets open at least one full year. Median member count was 367, median annual gross operating revenue $699,718, median net operating income $109,155, and median net operating margin 16 percent.
Quick facts
Initial franchise fee
$60,000
Total investment range
$291,145 to $678,003
Royalty
6.00% of gross revenue
Marketing fund
2.00% of gross revenue
Founded
2014
Headquarters
Cornelius, NC
Active US franchisees
512
Total US units
806
What does a successful Burn Boot Camp operator look like?
Prospectus Maximus has profiled active Burn Boot Camp operators across multiple proprietary dimensions. The patterns the math finds are what your match assessment scores you against. Not a self-reported survey. A data-backed direction-of-fit measurement.
Take the assessment to see exactly where you align with the Burn Boot Camp pattern, and where you don't.
Training & support
What the franchisor + parent platform provide. And what they don't.
What's provided
- +Initial Franchisee Education Program delivered at the franchisee location, totaling 40 hours.
- +Continuing education meetings and training sessions, typically held at franchisor headquarters.
- +Quarterly meetings or annual convention for franchisees and staff.
- +Continuing education specifically for new Operations Managers or Lead Trainers.
- +Additional on-site supervision and assistance provided when deemed necessary by the franchisor.
- +Virtual education opportunities covering fitness product training and sales training.
Honest disclosure: what's NOT provided
The franchisor does not operate a central training academy; all initial training occurs at the franchisee location. No fixed classroom hours at headquarters are guaranteed prior to opening.
Multi-unit growth path
Multi-unit ownership is established within the system. As of the latest operator data, 175 of 512 franchise operators own multiple units, representing 34 percent of operators and producing an average of 1.57 units per active operator. The protected-territory model and requirement for hands-on operational involvement typically lead experienced operators to develop adjacent or non-overlapping markets sequentially after demonstrating proficiency in the first unit.
Capital + financing paths
Most operators use one of these four paths to fund the initial investment.
SBA 7(a) Loans
Many franchisees utilize SBA-guaranteed loans to cover a significant portion of the initial investment. Lenders familiar with the fitness category and the brand's unit economics commonly finance qualified operators.
Equipment & Lease Financing
Specialized lenders provide equipment financing for the $59,784 to $104,300 range of fitness equipment and leasehold improvements, preserving working capital.
Franchisee Cash & Partnerships
Operators frequently combine personal capital, retirement-plan rollovers, and private investment partners. The 34 percent multi-unit operator rate indicates that reinvested earnings from initial units often fund subsequent locations.
Vendor & Affiliate Programs
Burn Retail and approved suppliers may offer limited inventory financing or payment terms on initial packages, though these are not disclosed as formal franchise financing programs.
Process timeline: inquiry → grand opening
Typical 12-16 week path from first call to launching your first customer route.
Validation & Signing
Complete discovery process, review the filed disclosures, sign Franchise Agreement and pay the $60,000 initial fee.
Site Selection
Identify and secure a 3,600 to 7,000 square foot location within the protected territory; franchisor approves the lease.
Build-Out & Setup
Complete leasehold improvements, install equipment and technology systems, purchase initial inventory from Burn Retail, and prepare for grand opening marketing.
Pre-Opening Training
Franchisor delivers the Initial Franchisee Education Program on-site; hire and prepare initial staff.
Grand Opening
Launch the studio, execute approved marketing plan, and begin membership sales.
First 90 Days
Operate with ongoing support, submit reports, maintain minimum inventory levels, and stabilize cash flow during the three-month working capital period.
Ongoing Operations
Deliver weekly workouts, utilize the Burn App, participate in quarterly meetings, and drive membership growth under the uniform system.
Match assessment
Are you a Burn Boot Camp match?
12 questions. Math-first. No high-pressure sales call afterwards. Just your match assessment and the reasoning behind it.
Start nowCommon questions
How much does a Burn Boot Camp franchise cost?
Total initial investment ranges from $291,450 to $678,030 according to the investment disclosure of the 2025 the filed disclosures. This includes a $60,000 franchise fee, leasehold improvements, equipment, technology, inventory, marketing, insurance, and three months of working capital.
What is the royalty fee for Burn Boot Camp?
The royalty is 6 percent of gross revenues. Franchisees also contribute 2 percent of gross revenues to the System Brand Fund, which may increase to 3 percent.
Does Burn Boot Camp provide financial performance representations?
Yes. the financial-performance disclosure discloses 2025 results for 307 franchised outlets. Median annual gross operating revenue was $699,718, median net operating income $109,155, and median net operating margin 16 percent. Individual results vary.
How many Burn Boot Camp locations are there?
As of December 31, 2025 the system operated 395 locations, 388 of which were franchised. Net unit growth has been positive each of the last three years.
What is the protected territory for a Burn Boot Camp franchise?
Franchisees receive a protected territory defined by a 3-mile radius or the radius that yields 50,000 population. The territory prevents another Burn location but does not restrict online sales or national accounts.
How long does it take to open a Burn Boot Camp studio?
The typical timeline from signing to opening is approximately 4 to 6 months, depending on site selection, permitting, and build-out duration. Initial training occurs on-site prior to launch.
Does Burn Boot Camp require previous fitness experience?
The the filed disclosures does not mandate prior fitness industry experience. The initial 40-hour on-site training program and ongoing education are designed to equip franchisees and their staff with the operational system.
What percentage of Burn Boot Camp operators are multi-unit?
Approximately 34 percent of the 512 operators own more than one unit. The brand has developed a clear path for successful single-unit operators to expand.
Are franchisees required to buy products from the franchisor?
Yes. 55-65 percent of initial costs and 30-35 percent of ongoing purchases must be sourced from designated or affiliated suppliers, including Burn Retail for apparel and supplements and Burn On Demand for the Burn App.
How does Burn Boot Camp compare to other fitness franchises?
Burn Boot Camp differentiates through its group boot-camp format, family-centric coaching, proprietary app, and required affiliate supply chain. Its 388 franchised units and disclosed median net operating income of $109,155 position it as a scaled player in the boutique fitness segment.
Is financing available for Burn Boot Camp franchises?
Franchisees commonly use SBA 7(a) loans, equipment financing, and personal capital. The brand does not offer direct financing but its scale and disclosed financial metrics are recognized by lenders familiar with the fitness category.
What training and support does Burn Boot Camp provide?
The franchisor delivers a 40-hour initial education program at the franchisee location, ongoing continuing education, quarterly meetings or an annual convention, and on-site assistance as needed. Additional virtual and supplemental training is available for a fee.
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