Is Midas right for you?
Established Scale
889 franchised shops in the United States provide immediate brand recognition and access to national marketing programs funded by at least half of collected royalties.
Broad Service Range
Single-location 8-bay shops deliver high-frequency maintenance plus repair services, supporting steady customer traffic across multiple revenue categories.
Parent Company Resources
Affiliation with Mavis Discount Tire and related brands supplies operational know-how, supplier relationships, and potential equipment and tire sourcing advantages.
About Midas
Midas International, LLC, a subsidiary of Metis HoldCo, Inc., has franchised automotive service shops since 1956. The brand operates under the Midas name with 889 franchised locations across the United States as of December 31, 2025. Shops provide brake repair, tire services, scheduled maintenance, exhaust, suspension, alignment, battery, heating and cooling, and drivetrain services.
Midas franchisees operate single-location automotive repair shops that sell and install parts while delivering a full range of undercar and maintenance services. The model centers on an 8-bay facility with required point-of-sale systems, approved suppliers for lubricants and tires, and participation in national warranty and fleet programs. Franchisees manage daily operations, local marketing, and customer relationships within a non-exclusive territory.
Metis HoldCo, Inc. is the ultimate parent of Midas International, LLC. Its intermediate parents (collectively "Mavis") operate more than 2,300 automotive service centers across 39 U.S. states under the Mavis Discount Tire and Mavis Tires & Brakes brands, with predecessors dating back to 1949.
The business model
How a Midas territory actually makes money at the unit level.
Initial Franchise Fee
The standard initial franchise fee is $35,000. A $10,000 non-refundable application deposit is applied toward this fee.
Royalty Structure
Royalties range from 2 percent to 10 percent of net revenue, up to 11 percent for certain co-branded locations. Marketing contributions are collected within the royalty and at least half is expended on national and regional advertising.
Initial Investment Range
Total initial investment for a new 8-bay leased shop ranges from $385,450 to $940,050. This includes $35,000 franchise fee, equipment, inventory, three months working capital, signage, and related costs. Real estate purchase or build-out is excluded.
Supply Chain Requirements
Franchisees must purchase specified equipment, inventory, and approved brands of oil and lubricants. Minimum tire stocking levels apply. The franchisor and affiliates may supply certain items and receive supplier rebates.
No Exclusive Territory
Franchisees receive rights only to a single approved location. The franchisor reserves rights to open competing Midas, co-branded, or affiliated shops and to sell through all alternative channels.
Ongoing Fees and Support
Additional fees include rent (typically $5,000-$20,000 per month minimum), warranty registration, late charges, and audit costs. The franchisor provides operational counseling, data summaries, market comparisons, and access to system improvements.
Quick facts
Initial franchise fee
$35,000
Total investment range
$385,450 to $940,050
Royalty
10.00% of gross revenue
Marketing fund
n/a
Founded
1959
Headquarters
Palm Beach Gardens, FL
Active US franchisees
n/a
Total US units
n/a
Training & support
What the franchisor + parent platform provide. And what they don't.
What's provided
- +Operations training is provided to the franchisee, designated owner, and other personnel prior to opening.
- +Training covers shop management software, digital vehicle inspection, inventory management, customer marketing tools, and accounting interfaces.
- +Ongoing support includes periodic counseling, system improvements, data summaries, comparative market data, site visits, and inspections.
- +Access to franchisor email accounts and national marketing programs is included.
- +Franchisee marketing committee provides input on advertising decisions.
Honest disclosure: what's NOT provided
Item 11 does not disclose specific hours, detailed curriculum, training location, or on-the-job training breakdown.
Multi-unit growth path
Midas grants franchises for single locations only. The the filed disclosures discloses no formal area development or multi-unit incentives. Multi-unit operators may exist through sequential single-unit purchases or transfers, but no data on average units per multi-unit operator or success rates is provided in the source data.
Capital + financing paths
Most operators use one of these four paths to fund the initial investment.
Third-Party Lenders
Franchisees may arrange conventional bank loans or SBA financing for equipment, leasehold improvements, and working capital. No specific lender relationships are disclosed.
Incentive Programs
Initial franchise fee may be waived or reduced under certain incentive programs offered at the franchisor's discretion.
Equipment Leasing
Equipment and tools may be leased rather than purchased, potentially lowering the cash component of the $180,000-$385,000 equipment line item.
Seller Financing on Transfers
Purchasers of existing shops may negotiate financing directly with selling franchisees. Actual operating records can be provided for existing outlets.
Process timeline: inquiry → grand opening
Typical 12-16 week path from first call to launching your first customer route.
Application and Approval
Submit application with $10,000 deposit. Franchisor reviews and approves candidate.
Franchise Agreement Execution
Sign franchise agreement and pay balance of $35,000 initial franchise fee plus $20,000 marketing support.
Site Selection and Lease
Identify and secure approved location. Pay security deposit, first months rent, licenses, and permits.
Build-out and Setup
Complete tenant improvements, install equipment, signage, POS system, initial inventory, and furniture. Training occurs during this period.
Pre-Opening Preparation
Finalize insurance, accounting setup, supplier accounts, and local marketing plans. Complete final inspections.
Grand Opening
Open the shop and begin operations. National and local marketing programs launch.
Ongoing Operations
Submit monthly sales reports, participate in warranty and fleet programs, receive periodic franchisor support and visits.
Match assessment
Are you a Midas match?
12 questions. Math-first. No high-pressure sales call afterwards. Just your match assessment and the reasoning behind it.
Start nowCommon questions
How much does a Midas franchise cost?
The initial franchise fee is $35,000. Total initial investment for a new 8-bay leased shop ranges from $385,450 to $940,050 according to the investment disclosure of the the filed disclosures. This excludes real estate purchase or major construction.
What is the Midas royalty fee?
Royalties range from 2 percent to 10 percent of net revenue, up to 11 percent for certain co-branded shops. Marketing contributions are included within the royalty structure.
Does Midas provide an earnings claim or financial performance representation?
Yes. the financial-performance disclosure discloses average gross revenues for 856 shops that operated the full 2025 year. No net profit, earnings, or cost data is provided. Substantiation is available upon reasonable request.
How many Midas locations are there in the United States?
As of December 31, 2025 there were 889 franchised Midas shops and 111 company-owned shops for a total systemwide of 1,000 outlets.
Does Midas offer exclusive territories?
No. Franchisees receive rights only to a single approved location. The franchisor may open competing shops or sell through any channel in the same market.
What training does Midas provide to new franchisees?
Operations training is provided prior to opening. Specific hours, curriculum details, and location are not disclosed in Item 11. Ongoing support includes counseling, data reports, and site visits.
Can I own multiple Midas franchises?
The the filed disclosures grants single-unit franchises. Multi-unit ownership is possible through sequential purchases or transfers, but no formal multi-unit development program or performance data is disclosed.
What services does a Midas franchise offer?
Brake repair, tire sales and service, scheduled maintenance, exhaust, suspension, wheel alignment, batteries, heating and cooling systems, and CV joints and drive shafts.
How does Midas compare to competitors like Meineke or Jiffy Lube?
Midas offers a broader repair and maintenance mix than quick-lube specialists and operates without exclusive territories. System size is comparable, with 889 franchised units versus larger or smaller peers depending on the competitor.
Are Midas franchisees required to buy supplies from the franchisor?
Franchisees must meet specifications for equipment, inventory, and approved lubricant brands. The franchisor and affiliates may supply certain items and receive rebates from approved suppliers.
What were Midas franchise unit changes in 2025?
Franchised outlets decreased by 86 to 889, primarily due to 111 reacquisitions by the franchisor. Thirty-three new franchised shops opened during the year.
Does Midas provide financing to franchisees?
No direct financing is offered. Franchisees must arrange third-party financing. Certain incentive programs may reduce or waive the initial franchise fee.
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