Is Pet Supplies Plus right for you?
Established Scale
502 franchised units across 42 states at year-end 2024, following net unit growth of 17 in 2024, 56 in 2023 and 55 in 2022.
the financial-performance disclosure Disclosure
Average annual gross sales of $2,622,279 across 385 same-owner stores open the full measurement period; 43.6 percent of those stores exceeded the average.
Protected Territory
Single-unit franchisees receive a protected radius sized for approximately 30,000 to 60,000 people in which the franchisor will not open or license another Pet Supplies Plus store.
About Pet Supplies Plus
Pet Supplies Plus is a retail franchise concept offering pet food, supplies, small animals, birds, reptiles, fish, grooming and bathing services in a clean, bright store environment. The brand is franchised by PSP Franchise Operations SPV, LLC, a subsidiary of Fusion Parent, LLC headquartered in Livonia, Michigan. The immediate predecessor, PSP Franchising, LLC, offered franchises from 2010 to 2025; its predecessor began franchising in 1991. As of year-end 2024 the system operated 735 total outlets, 502 of which were franchised.
Franchisees operate neighborhood pet-supply stores of 5,000 to 8,000 square feet that emphasize a broad selection of premium and everyday pet products, live small animals and aquatics, and add-on grooming services. Stores follow a standardized system covering product ordering, visual merchandising, animal care, POS operations, inventory management and customer service. The model relies on required purchases from the franchisor and approved suppliers for the majority of inventory and fixtures.
Fusion Parent, LLC is the ultimate parent of PSP Franchise Operations SPV, LLC following restructuring transactions in June 2025; it has not offered or sold PSP franchises or franchises in any other line of business.
The business model
How a Pet Supplies Plus territory actually makes money at the unit level.
Initial Franchise Fee
Single-unit fee is $49,900 paid at signing. Multi-unit agreement fee is $49,900 for the first store plus $35,000 for each additional store.
Ongoing Fees
Royalty is 2 percent of gross sales for the first 12 months, then 3 percent. Advertising contribution is the lesser of 3.5 percent of gross sales or $8,333 per month after the first year, with first-year fixed amounts of $3,350 to local marketing and $1,000 to national advertising fund.
Initial Investment Range
Total estimated initial investment for a new 5,000-8,000 square foot leased location ranges from $520,250 to $1,818,900. The range includes franchise fee, opening inventory, equipment, leasehold improvements, grand opening advertising, set-up fee, insurance, pre-opening labor, working capital and other costs.
Supply Chain Structure
Franchisees must purchase substantially all inventory, equipment, fixtures and supplies from the franchisor, its affiliates or approved suppliers. Required purchases represent an estimated 100 percent of opening costs and at least 60 percent of ongoing operating costs.
Gross Margin and Expense Metrics
the financial-performance disclosure reports average annual gross margin percentage, rent as a percent of sales, and labor expense as a percent of sales for the 385 reporting stores. Specific percentages are disclosed in the the filed disclosures.
Technology Requirements
Franchisees must use the franchisor-provided point-of-sale system, back-office accounting and inventory management tools. Monthly technology fees can reach up to $1,500 depending on configuration and services selected.
Quick facts
Initial franchise fee
$49,900
Total investment range
$520,250 to $1,818,900
Royalty
3.00% of gross revenue
Marketing fund
3.50% of gross revenue
Founded
2024
Headquarters
Livonia, MI
Active US franchisees
287
Total US units
287
Training & support
What the franchisor + parent platform provide. And what they don't.
What's provided
- +Tuition-free on-the-job training for two trainees (one must be a principal) at a designated corporate training store.
- +Program lasts a minimum of 80 hours and up to 160 hours for those without retail or pet-industry experience.
- +Training completed no later than 30 days before store opening.
- +Covers product knowledge, receiving and pricing, visual merchandising, ordering, shrink prevention, store cleaning, POS operation, back-office systems, opening and closing procedures, animal care, services and customer service.
- +Ongoing operational support including manual updates, pricing assistance, standards development, inventory guidance and access to POS and back-office systems.
Honest disclosure: what's NOT provided
No classroom training is provided. Optional grooming or other specialized training through third-party providers such as the Paragon School of Pet Grooming is at the franchisee's expense. Training for additional or replacement personnel is available only upon request and subject to tuition fees.
Multi-unit growth path
Multi-unit developers sign a development agreement with a mandatory schedule and pay $49,900 for the first store plus $35,000 for each additional store. The development area is exclusive, while single-unit territories remain protected only against additional Pet Supplies Plus locations. Operator data shows the large majority of franchisees operate a single unit; multi-unit ownership is not the prevailing model in the current system.
Capital + financing paths
Most operators use one of these four paths to fund the initial investment.
Equipment Financing
Third-party equipment financing can be used to reduce the cash component of the $187,200-$251,700 equipment line item.
SBA Loan Programs
Many franchisees utilize SBA 7(a) or 504 loans to finance leasehold improvements, equipment and working capital; franchisor does not offer direct financing.
Supplier Trade Credit
Opening inventory and ongoing purchases from franchisor affiliates and approved suppliers may include standard trade terms that reduce immediate cash outlay.
Personal Capital & Partnerships
The $520,250-$1,818,900 investment range typically requires a combination of personal equity, bank financing and, in some cases, equity partners.
Process timeline: inquiry → grand opening
Typical 12-16 week path from first call to launching your first customer route.
Validation & Signing
Review the filed disclosures, conduct due diligence, sign franchise agreement and pay initial $49,900 franchise fee.
Site Selection
Identify and secure 5,000-8,000 square foot location within protected territory; franchisor approves site.
Pre-Construction
Complete lease, finalize plans, pay $15,000 set-up fee and $30,000 grand opening advertising fee.
Build-Out & Setup
Leasehold improvements, equipment installation, initial inventory delivery and POS configuration.
Training
Attend 80-160 hours of on-the-job training at corporate training store; complete no later than 30 days prior to opening.
Grand Opening
Launch with franchisor-supported advertising campaign; begin operations and transition to ongoing royalty and advertising fees.
Ongoing Operations
Monthly reporting, supply chain purchases, local marketing, annual conference attendance and continuous support from franchisor.
Match assessment
Are you a Pet Supplies Plus match?
12 questions. Math-first. No high-pressure sales call afterwards. Just your match assessment and the reasoning behind it.
Start nowCommon questions
How much does a Pet Supplies Plus franchise cost?
Total estimated initial investment ranges from $520,250 to $1,818,900 according to the investment disclosure of the the filed disclosures. This includes the $49,900 franchise fee, inventory, equipment, leasehold improvements, grand opening advertising, set-up fee and working capital for a 5,000-8,000 square foot store.
What is the average sales volume of a Pet Supplies Plus franchise?
the financial-performance disclosure reports average annual gross sales of $2,622,279 for 385 same-owner franchised stores open the full measurement period. Results ranged from $877,561 to $6,892,719; 43.6 percent of stores exceeded the average. Individual results vary and there is no assurance of similar performance.
Does Pet Supplies Plus offer protected territories?
Yes. Single-unit franchisees receive a protected territory sized for approximately 30,000-60,000 people in which the franchisor will not open or license another company or franchised Pet Supplies Plus store.
What are the royalty and advertising fees for Pet Supplies Plus?
Royalty is 2 percent of gross sales for the first 12 months and 3 percent thereafter. Advertising contribution is the lesser of 3.5 percent of gross sales or $8,333 per month after the first year.
How long does it take to open a Pet Supplies Plus store?
The timeline from signing to opening typically spans site selection, lease negotiation, build-out, training and grand opening preparation. Exact duration varies by location condition and landlord negotiations.
Does Pet Supplies Plus provide financial performance representations?
Yes. the financial-performance disclosure contains historical gross sales, gross margin, rent and labor data for 385 qualifying franchised stores. No projections or earnings claims are made beyond this historical data.
Is Pet Supplies Plus a good franchise to own compared to other pet retail brands?
The concept operates at substantial scale with 502 franchised units and discloses average sales and margin metrics. Prospective buyers should compare the $520k-$1.8M investment range, 3 percent royalty and supplier purchase requirements against competing pet retail opportunities.
Do Pet Supplies Plus franchisees have to buy inventory from the franchisor?
Yes. Franchisees must purchase all inventory, merchandise, equipment, fixtures and supplies from the franchisor, its affiliates or approved suppliers. These required purchases represent an estimated 60 percent or more of ongoing operating costs.
What training does Pet Supplies Plus provide?
The franchisor provides 80-160 hours of tuition-free, on-the-job training at a corporate training store for two people. There is no classroom component. Ongoing operational support is supplied through the operations manual and field assistance.
How many Pet Supplies Plus locations are there?
As of year-end 2024 the system had 735 total outlets: 502 franchised and 233 company-owned. The brand has shown consistent net unit growth over the prior three years.
Can I open multiple Pet Supplies Plus stores?
Yes, through a multi-unit development agreement. The fee structure is $49,900 for the first store and $35,000 for each additional store with a mandatory development schedule and exclusive development area.
What is the working capital requirement for a Pet Supplies Plus franchise?
the investment disclosure estimates $40,000 to $300,000 in working capital for the first six months of operations. Actual amounts will vary based on sales ramp, location and management experience.
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