Franchise Match Assessment

Is SERVPRO right for you?

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SERVPRO cornerstone hero

Proven Network Scale

2,354 franchised units across 49 states support brand recognition in restoration services.

Recurring Disaster Demand

Services address fire, water, mold, and storm damage, tied to insurance claims and emergencies.

Systemized Operations

Proprietary processes, Xactimate software, and affiliate-supplied equipment standardize delivery.

About SERVPRO

SERVPRO franchises deliver professional cleaning and restoration services for residential, commercial, and public sector properties, handling fire, smoke, water, wind, mold, and other damage mitigation, reconstruction, and related services. The system originated in 1977 through predecessor Servpro Industries, LLC, with the current franchisor, Servpro Franchisor, LLC, established in 2019 as part of a securitization transaction under parent Commodore Parent Holdings, LLC. As of the latest FDD reporting, the network includes 2,354 franchised units across 49 states and DC, with steady annual net growth of 68 to 88 units.

Franchisees provide mitigation, restoration, cleaning, deodorization, contents services, bioremediation, and reconstruction using the SERVPRO system, marks, and approved equipment from affiliates. Operations serve insurance-driven jobs and direct clients in territories defined by 50,000 to 80,000 population via census tracts. Territories are non-exclusive, with franchisor rights to alternative channels including internet and direct marketing.

Commodore Parent Holdings, LLC is the ultimate parent company of Servpro Franchisor, LLC, which is an indirect wholly-owned subsidiary organized as part of the Securitization Transaction that closed in October 2019.

SERVPRO operations visual

The business model

How a SERVPRO territory actually makes money at the unit level.

Initial Investment Range

$263,305 to $385,570, including $100,000 franchise fee and $112,000 equipment package from affiliate.

Ongoing Fees

Royalty of 3% to 10% of monthly Gross Volume (10% cap), plus up to 3% Brand Fund Fee (currently 2.5%).

Territory Structure

Non-exclusive areas of 50,000 to 80,000 population; additional territory at $1,110 per 1,000 population.

Supply Requirements

Equipment and products often from franchisor affiliates or approved suppliers; insurance from designated carriers.

Lead and Job Programs

Fees for leads (up to $75), commercial jobs (up to 10%), and disaster response (5% of Gross Volume).

Quick facts

Initial franchise fee

$100,000

Total investment range

$263,305 – $385,570

Royalty

n/a

Marketing fund

3.00% of gross revenue

Founded

2019

Headquarters

Gallatin, TN

Active US franchisees

n/a

Total US units

n/a

SERVPRO route-density visual

Item 19 Financial Performance

The unit-economics disclosure

No financial performance representations made.

Training & support

What the franchisor + parent platform provide. And what they don't.

SERVPRO operator persona

What's provided

  • +Mandatory initial training prior to opening, delivered online/on-demand or classroom-based at Gallatin, TN headquarters.
  • +Includes manuals, bulletins, and access to online training resources.
  • +Post-opening support via New Franchise Business Consultation (three half-day sessions), Franchise Business Consultants, webinars, newsletters, ServproTV, and annual convention.
  • +Ongoing advice on operations, employee training, and accounting.
  • +Refresher and additional training programs available.

Honest disclosure: what's NOT provided

QuickBooks training at franchisee expense via online or Intuit facility; travel, lodging, meals for Applied Structural Drying course.

Capital + financing paths

Most operators use one of these four paths to fund the initial investment.

Self-Funding

Cover $263,305 minimum from personal or business capital, including franchise fee and equipment.

Bank Loans

Secure traditional financing against investment range up to $385,570, using FDD Item 7 estimates.

SBA Loans

Qualify for SBA-backed loans for service franchises, based on 3-month working capital needs.

Seller Financing

Franchisor offers note for initial franchise fee in some cases, per FDD Item 7 notes.

Process timeline: inquiry → grand opening

Typical 12-16 week path from first call to launching your first customer route.

1

Week 1: Inquiry and Application

Submit inquiry, review preliminary information, pay $3,000 territory deposit to reserve area for 6 months.

2

Weeks 2-3: FDD Review

Receive and review Franchise Disclosure Document, including Item 7 investment estimates of $263,305 to $385,570.

3

Weeks 4-6: Discovery and Validation

Attend discovery day, speak with existing franchisees, complete QuickBooks training at own expense.

4

Weeks 7-8: Agreement and Fee

Sign Franchise License Agreement, pay $100,000 initial franchise fee.

5

Weeks 9-12: Setup and Training

Purchase $112,000 equipment package, complete mandatory initial training online or in Gallatin, TN.

6

Weeks 13-16: Launch Preparation

Secure insurance, permits, vehicles, supplies; arrange 3 months working capital of $32,250 to $50,000.

7

Week 17: Opening

Open with post-opening consultations and ongoing support from Franchise Business Consultants.

Find out in 60 seconds

Are you a SERVPRO match?

12 questions. Math-first. No high-pressure sales call afterwards. Just your fit-score and the reasoning behind it.

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Common questions

How much does a SERVPRO franchise cost?

Initial franchise fee is $100,000, with total investment ranging from $263,305 to $385,570 per FDD Item 7.

What is the SERVPRO initial investment breakdown?

Includes $100,000 franchise fee, $112,000 equipment package, vehicle $50,000 to $69,900, and 3 months working capital $32,250 to $50,000.

SERVPRO royalty and ongoing fees?

Royalty 3% to 10% of monthly Gross Volume (10% cap), Brand Fund up to 3% (currently 2.5%), plus fixed fees $45 to $115 monthly.

SERVPRO territory size and exclusivity?

Non-exclusive territories of 50,000 to 80,000 population; additional at $1,110 per 1,000 population.

SERVPRO vs competitors like Paul Davis Restoration?

SERVPRO network at 2,354 units offers broader scale; both focus on restoration but SERVPRO mandates affiliate equipment.

SERVPRO franchise training program?

Mandatory pre-opening training online or in Gallatin, TN, with post-opening consultations, webinars, and annual convention.

Does SERVPRO provide financial performance Item 19?

No financial performance representations made in the FDD.

SERVPRO unit growth and stability?

Net growth of 88 units in 2023 to 2,202, 84 in 2024 to 2,286, 68 in 2025 to 2,354; low terminations at 8-10 annually.

SERVPRO franchisee reviews on support?

FDD discloses ongoing support via consultants, ServproTV, newsletters; existing franchisees available for contact.

Can I buy multiple SERVPRO territories?

Additional territories available at $1,110 per 1,000 population if approved.

SERVPRO real estate requirements?

No real estate lease required; costs up to $60,000 if leasing space, excluded from total investment.

Find out if SERVPRO is right for you