How long does the assessment take?
About a minute. We respect your time.
Is it really free?
Yes. Always. Brands pay us only when you decide you'd like to schedule a 15-minute intro call with one of your matches. You never pay anything for the assessment, the report, or the weekly updates. Ever.
Do I have to give my email to start?
No. You can take the entire assessment without entering your email. We only ask at the end if you'd like the report sent to your inbox so you can come back to it.
Where does the data come from?
The analysis uses public franchise records, brand information, operator history where available, and Hot N Fresh proprietary technology to produce a practical direction-of-fit read.
How do I know the brands aren't paying for top placement?
They are not. Franchise Finder ranks results from the analysis, not paid placement. Brands have no control over your score.
What happens to my answers?
Stored against an anonymous session ID on our servers. We don't sell your data. We don't share it with brands. We use it to generate your report and, if you opt in, to send you a fresh match each week.
Can I retake the assessment?
Yes. Take it as many times as you want. Your prior answers stay; new ones supersede. Many people retake after they've thought through their answers.
How many brands are in the assessment?
A growing roster, expanding every week. We do not chase raw count. Each brand needs enough real-world data to support a serious analysis before it belongs in Franchise Finder.
I'm a first-time franchise buyer. Should I take this?
Yes, especially. The reasoning is most useful for first-timers. Repeat operators often already have a brand in mind. First-timers benefit most from a math-backed perspective.
I have a specific brand in mind. Should I take this?
Yes, and we have a focused version for that. Visit that brand's page and click "Take the brand-specific assessment." You'll get a single-brand fit report with the same math.
Will a salesperson call me?
Only if you click "Schedule a 15-minute intro call" on a specific brand match in your report. Then that brand's development team reaches out within one business day. Otherwise, no calls.
How accurate is the score?
It is a direction-of-fit read, not a guarantee. It is useful for deciding which opportunities deserve a closer look.
What's "Prospectus Maximus"?
Prospectus Maximus is the proprietary technology behind Franchise Finder. It organizes real-world franchise and operator data, compares it with your answers, and produces a practical fit analysis.
Why this approach?
Franchise decisions should not be made from a brochure or a popularity list. Franchise Finder starts with real-world data, explains the reasoning behind each result, and stays free for you to use.
